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December 5 at 8:00 am
- louisgray.com
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Igor Poltavskiy, Susan Beebe, Mike Fruchter and 15 other people liked this
Post by Jesse Stay: http://www.friendfeed.com/jess... (Great interview!) - Louis Gray
The fact that someone has to be behind the @britneyspears account (other than Britney Spears) says a lot. In other news, AT&T says Britney Spears has a landline, although she doesn't answer it directly. Welcome to the new exciting world of social media - Chris White
Jesse - nice interview. She mentioned they picked the top 5 Social Media properties. What would that top 5 look like? - Amani
Actually, it was interesting to see how they approached it. They know they won't get everything right at first, so they are gathering feedback and possibly changing it. Interesting perspective. - Rob Diana
The fact she agreed to the interview I think is great. Very transparent about how the process works, and what benefit this brings to someone who is a household name without a perfect reputation. - Louis Gray
Britney's just learning this stuff - give it time, as she said. The great thing is she's trying this stuff out. Lauren, the person behind all this, was very understanding of Twitter and she gets this stuff. Britney is on the road most of the time so she doesn't have time to monitor everything - I don't blame the way they're approaching this. - Jesse Stay
Amani, the 5 social networks were Facebook, Myspace, Ning, YouTube, and Twitter, I believe. - Jesse Stay
Does anyone have a direct URL? FeedBurner seems to be inaccessible here. :( - Tyson Key
Try http://www.louisgray.com/live/... - LJF Wolffe
@LJF Wolffe - Thanks - Tyson Key
Whilst I'm not particularly a fan of Britney, or her music, anything that helps to improve her public reputation and connect with fans is a Good Thing, in my opinion. Nice to see the initiative behind it. - Tyson Key
Wow, this is fascinating. I had no idea celebrities employed Social Media Directors! - Jess Lee